42% of marketers now say Facebook is critical or important to their business. Check out these 5 lesser known Facebook marketing resources so you can market your company more effectively on Facebook.
Joanna Lord
Social media & startups: It’s a different ballgame
The social media disclaimer start-ups should know I get asked a lot: “How do I make money off social media?” Uhmm, well, you use the magic wand of online web awesomeness, obviously. Or maybe not. We have all read a million articles pointing us toward tools we should be using, things we should be considering, […]
Using Twitter Lists to manage your reputation
How to use Lists to monitor your personal & professional brands There’s been a lot of talk about Twitter Lists. How do you use them? How can they be improved? What is Twitter hoping to do with them … down the road? Not to mention the many posts on how pointless or awesome they are. […]
Joanna Lord on brands, SEM and social media
Joanna Lord on SEM and social media from JD Lasica on Vimeo. This summer I had the chance to sit down, on a sun-splashed day in Santa Monica, with Joanna Lord, a colleague at Socialmedia.biz who’s a leading industry expert in search engine marketing (SEM). Joanna is co-founder and chief marketing officer of YourJobStop (formerly […]
Escape your bubble: How to grow your social media circle
Seifenblase by Photoclinique Suggestions on how to quickly and effectively connect with people on LinkedIn, Facebook & Twitter Most of us have passed the exploratory stage of social media. We are all signed up for the micro-blogging sites, the networks, the communities. We have been trading content and pushing around links for months, if not […]