Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. I love my Gerris-branded Join.me but it’s limited in scope. It’s perfect for a virtual meeting, for a conference call, for a screenshare, and in support of a pitch, sales call, demo, or razzle-dazzle. It’s international, there are loads […]
Chris Abraham
Why promoting a brand takes perseverance
In the Internet age, it’s no longer enough to be the best looking or most interesting, you really must be the most brave. Confidence wins the day when you’re promoting a brand.
Buttress your brand with content creation & community
To get discovered in search, be true to yourself, not to SEO tricks Target audience: Marketing professionals, PR professionals, businesses, brand strategists, educators, journalists, general public. You can’t control your brand perception. You can’t force your will or your perception of yourself onto Google no matter how big your advertising budget — sorry. And, now, […]
Blogger outreach is more PR than social media
Blogger outreach goes beyond the typical conception of ‘social media’ and includes components more in line with public relations. Find out how to engage your natural allies with long-tail blogger outreach to gain the most attention across the web.
Marketers still need to learn some basic HTML
Learn how to better control the visual experience that you offer your readers. Gain a better understanding of basic HTML and bump up the reading experience for your audience.