Social networks: 8 ways to engage users with news View more presentations from JD Lasica. Here’s a slightly revised version of the Social Networks: Engaging Users With News webinar I gave to a few hundred virtual attendees when I flew out to the Poynter Institute in Florida in May. The slideshow offers eight different areas […]
Poynter
Webinar on social networks and the news
I‘m flying to the venerable Poynter Institute — journalism’s high church — to give an online Webinar titled, Social Networks: Engaging Users With News, part of a 10-week class for newspaper editors being put on by the Knight Digital Media Center. Although the newspaper folks get the Webinar as part of their curriculum, it’s also […]
Using social media to build an audience
When I speak at conferences these days, I often say, “In a former life, I worked in the news industry.” That’s only partly true — I still cover conferences and events as a working journalist, and Socialmedia.biz is a site for social media news and analysis. But my 11 years at the Sacramento Bee is […]
How to use social media in the newsroom
I‘m working with the vaunted Poynter Institute to put together an online class for senior newspaper executives on how to use social media in the newsroom. One of our goals here at Socialmedia.biz is to cut across silos to get marketing people, journalists, businesses and strategists all talking to and learning from each other about […]