Besides the obvious SEO benefits to having original content, engaging content also helps your customers remember your brand. So having things people find interesting on your site makes it more likely for them to come back.
video content
The social media fallacy
One of my pet peeves about the topic of social media is it almost always revolves around “the conversation” and “the tools that enable conversation.” While that is all useful, and it’s the part of social media that excites everyone, I get the sense that people are forgetting that social media is first and foremost […]
TheCrane.tv: The first online video magazine
Last month at the DLD conference I had the opportunity to speak to Constantin Bjerke, founder of TheCrane.tv. TheCrane.tv is a new online video magazine all about contemporary culture that is set to launch in March and plans to feature high caliber content on the topics of Culture, Art & Design, Fashion, Lifestyle, Travel, Ideas […]