Look to the Long Tail to recruit brand ambassadors Well, as regular readers of this blog know, I am a Cluetrainian. This means I put more trust in the value and impact of the online influencer long tail than I do in the impact of the couple of dozen top influencers that most social media […]
Google Adsense rewards quickest page loads
Google Adsense rewards quickest page loads which is why it pays to optimize and make your site more responsive. Chris Abraham talks about page load times, and why he thinks it’s an important variable in the algorithm that Google deploys when indexing and ranking resource sites.
You can now post images and photos directly to Twitter.com
You can now share a photo directly through Twitter by uploading your photos to Twitter.com instead of through TwitPic, yfrog, Twitgoo or img.ly. Check out the site’s newest offering.
The big secret to getting people to read your blog
Long blog post short: please be as descriptive as possible when titling your blog posts. In today’s decontextualized world of walls, feeds, RSS, e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and […]
Fire for effect when you can’t get a bead
I‘ve run a social media marketing agency since Autumn 2006 so Abraham Harrison is almost five years old. In that time, we’ve learned quite a lot. One of my biggest learnings is that you can’t always get a direct bead on your demographic target — and that’s OK. We’ve worked for a broad spectrum in […]