Post by Will Moss Trying to get your mobile app to stand out among millions of other apps is a tall order. And focusing on just one channel to market your app doesn’t make a lot of sense, especially when there are so many different channels to choose from. Social media app install campaigns, in-app […]
Web apps now underpin broad swaths of customer experiences and propel back-office functions for major brands, making it easier for customers to buy goods and for employees and contractors to deliver efficient customer service. So what’s ahead for Web apps in 2019?
Post by Jessica Santos Mobile marketers are constantly searching for ways to attract users to their apps — and keep them there. It’s an immense challenge: Apps lose 90 percent of their daily active users within 30 days after installation. On top of that, 23 percent of apps are used only once. So how do […]
Here are six trends in 2017 that will impact mobile and contribute to its continuously staggering growth.
AMP is a Google-backed open-source project designed that launched last February as an open standard to make it easier for any publisher to have pages load quickly on mobile devices.