If you’re smart and savvy but have not yet been wooed to the world of Twitter, All a Twitter is for you: All a Twitter: A Personal and Professional Guide to Social Networking with Twitter. Author Tee Morris writes this book more to the folks who are not quite wooed by Twitter yet but who […]
I would have appreciated an apology
This morning at 8:42 AM Eastern, Beth Brody sent out an email titled, “[Digitalbrand] New Social Media Marketing for Small Business e-book.” Don’t get me wrong, I receive — and send — so many of these email pitches as a blogger and the president of a digital PR firm — and this was like any […]
Online communities are most authentic
Amanda in Second Life, by Cosmic Kitty “As long as the roots of relationship are not severed, all is well. And all will be well in the community’s garden. There will be growth in the spring!” — Chauncey Gardiner, from Being There Online communities are not virtual. They don’t exist only in the bits and […]
The Facebook Era is for business
Last week, I brought The Facebook Era book by Clara Shih to the gym. The publisher had sent me the book eons ago but it wasn’t until last week that I finally had some time to read it. I finished it up in just a couple hours of reading on machines at the gym. It […]
I upgraded to HootSuite 2.0 because it works
Back in the earlier days of 3rd party Twitter apps (just a few months ago, actually), a few very effective web-based services got my attention: SocialToo, TweetLater, and HootSuite. Sad thing was, while they were all very powerful services, they were all poorly designed, very hacked together, and fugly. Enter the elegant, sexy, feature-rich HootSuite […]