Target audience: Marketing professionals, PR pros, brand managers, SEO specialists, businesses. It’s essential for brands to have access to and a relationship with their current customers and clients as well with their fans, natural allies, their topical neighborhood, and their prospective and future clients. In a post-Internet world, this is best handled online, for efficiency’s […]
Why promoting a brand takes perseverance
In the Internet age, it’s no longer enough to be the best looking or most interesting, you really must be the most brave. Confidence wins the day when you’re promoting a brand.
Google gets more personal as it becomes more personalized
Google is closing in on its goal of being federated across all of its properties, so be acutely aware. They’re triangulating us all and will soon be able to identify not merely what “you” want, need, and desire, but what you, yourself, (or me, Chris Abraham), want in particular, down to your very essence.
The Law of Large Numbers is the digital marketer’s friend
The law of large numbers is our friend when it comes to bringing people around to your way of thinking.
Google unmasks the anonymous with Google Authorship
What is Google Authorship really about? Unmasking the anonymous and ferreting out market data for Google.