While successful, casual games are not known for being as social as true ‘social games’ Before there were lucrative games on Facebook, casual games have done very well existing on their own sites and on game portals. The casual game market paved the way for the social gaming market. Problem is, beyond a leader board […]
Social Gaming Summit: Playing the distribution game
Is viral the only economically feasible way to distribute a social game? No, answered a panel of four game developers and publishers at the Social Gaming Summit in San Francisco which should have been called the “Facebook” gaming summit. Every time someone mentioned “social” gaming, someone asked the question, “Are you being social anywhere else?” […]
Real-time web dictates change in industries
At SxSW, Jeff Pulver talks about his 140 Conference. He says it’s not a conference about Twitter, it’s a conference about how the real-time conversations are motivating behaviors and telling industries what they can and can’t do.
Cause marketing motivated through challenges
Joe Jaffe explains how our desire to game with each other can be a useful marketing tool At the Diggnation party at South by Southwest Interactive, I caught up with author and social media maven, Joe Jaffe of Jaffejuice and Jaffejuice.tv. Joe had actually interviewed me a year and a half ago regarding an article […]
Embarrassing childhood stories from Diggnation’s host (and his mom)
Set fire to a house and you too could grow up to be a top podcast host After Alex Albrecht’s rocking performance at the live Diggnation show at South by Southwest, I asked his mom, Cathy Albrecht, if she could dish up any good embarrassing stories about her son. She tells a story of him […]