Entrepreneurs love quoting the tenets of The Lean Startup movement but Eric Ries, author of The Lean Startup, urges entrepreneurs to move beyond the buzzwords and take on metrics. Find out why you need to take a closer look at metrics to understand what really matters to growing a business.
Business
Latest trends powering the Innovation Economy
Highlights and takeaways from the Venture Summit Silicon Valley 2012, featuring thought leaders in tech and business.
9 social media predictions & business recommendations for 2013
The social media landscape has undergone enormous changes in recent years. With 2013 fast approaching, we thought this would be a good time to offer our forecasts into what the next year may hold in store for social media, mobile, social businesses and more.
Practical advice for women entrepreneurs
9 tips to encourage women to take leadership roles in the tech space In addition to being a founding partner in Socialmedia.biz, I started building the Blonde 2.0 name and educating startups about the importance of social media back in 2006 when almost no one understood what I was talking about. Back then I was […]
How inbound marketing benefits businesses
Joanna Lord of SEOmoz talks about how small businesses can play big through the use of inbound marketing. She outlines two fundamental components: creating great, quality content, and being authentic in your marketing.