Target audience: Brand managers, marketing and PR professionals, SEO specialists, business executives, nonprofits, educators, Web publishers, journalists. Encourage your entire staff to link their Google+ profiles to your business site. All they need is access to an email address (such as [email protected]) on the same domain as your content — any content. According to the instructions, it’s not […]
Chris Abraham
SEO? Start by adding value to your website
Quenching Google’s informational thirst will pay off for your business Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. Imet my buddy Adam Viener for breakfast the other morning at the Silver Diner in Reston, Va. This is something we do seasonally. Adam is an AdWords guru, par […]
Google: Are authors replacing inbound links as the key to success in search?
Are authors replacing inbound links as the key to success in Google search? Here’s how to create a content strategy by enlisting top influencers to write for your sites.
Google Hummingbird tries to remove the masks
Google’s Hummingbird attempts to tear the mask from hucksters, hustlers, spammers, charismatic leaders, and demagogues. With Google’s latest algorithm update, Google aspires to become a professional matchmaker, doing the background check, the profile due diligence, the assurance of compatibility required to make sure that you don’t waste your time.
Buttress your brand with content creation & community
To get discovered in search, be true to yourself, not to SEO tricks Target audience: Marketing professionals, PR professionals, businesses, brand strategists, educators, journalists, general public. You can’t control your brand perception. You can’t force your will or your perception of yourself onto Google no matter how big your advertising budget — sorry. And, now, […]