Gamification expert Tony Ventrice, a senior game designer at Badgeville, offers examples of good and bad uses of gamification by brands such as Yelp during a meeting of the Social Media Breakfast Club.
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Latest trends powering the Innovation Economy
Highlights and takeaways from the Venture Summit Silicon Valley 2012, featuring thought leaders in tech and business.
9 social media predictions & business recommendations for 2013
The social media landscape has undergone enormous changes in recent years. With 2013 fast approaching, we thought this would be a good time to offer our forecasts into what the next year may hold in store for social media, mobile, social businesses and more.
Lean content marketing: How to do it right
Leo Widrich, co-founder of Buffer, at last night’s Lean content marketing event (photo by JD Lasica). 5 rules for creating content with social appeal Target audience: Content marketers, agencies, marketing professionals, businesses, brands, start-ups, nonprofits, social enterprises, educators, journalists. Last night I attended the first Lean Content Marketing meeup put on by Scoop.it, the content […]
7 ways to get more comments on your articles
The benefits of user generated content are obvious to most. Not only are you generating additional unique, topical content for your pages, comments may even contribute to your article’s freshness score. With user generated comments, you’re able to get some of those alternate queries without having to shoehorn them into your on-page copy.