Social media tools are everywhere, but how do you know which ones your startup should focus on? Here’s our rundown of top tools your start up should have in place to maintain buzz around your company and product.
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3 low-cost Facebook campaigns that worked
Whether you’ve small or big business, if you can understand, utilize and capitalize on the power of social media, you have the ability to get in front of many thousands of people like never before. Check out these low-cost, successful campaigns done with Harley Davidson, Reethi Beach Resort and the International Union for the Conservation of Nature.
Is Google turning from a search engine into a publisher?
Google’s search results are becoming more personalized, but users want to know: is Google moving away from its search engine roots and moving into the role of content publisher? Google’s Matt Cutts discusses how the company is trying to satisfy users’ needs without undercutting websites.
For online reputation, the best defense is a good offense
Folks are already talking about you online — or soon will, gladly and maybe badly. Find out how transparency and utilization of social media can help boost your reputation in the online world.
How to wine, dine and marry into the Google Search Index
Building your reputation online is a marathon, not a sprint. If you’re going to spend some time building up your reputation, you should know what Google’s looking for to boost your rep. Find out where your time is most valuably spent and learn what changes you can make.