Welcome to the new Socialmedia.biz blog! I’m happy to announce that Socialmedia.biz is now a group blog, with a wealth of talented contributors, as well as a network of business strategy consultants who understand the social media needs of large and midsize companies. I started blogging in May 2001 when Dave Winer, the father of […]
JD Lasica
Keywords, search marketing and data mining
Image by kgtoh on BigStockPhoto.com I‘m covering SMX West — the Search Marketing Expo, taking place at the Santa Clara Convention Center this week — as press, alongside hundreds of marketing professionals, SEO gurus and webmeisters who are chiefly interested in how to boost their search marketing IQ. For instance, 200 to 300 people turned […]
Obama: Transparency in government for all of us
I was thrilled today to see that, as one of his first official acts of business, President Obama signed an executive order that effectively reversed eight years of government secrecy by interpreting the Freedom of Information Act as favoring disclosure and transparency by default.
Remember, we should all cheer this, because citizens are the media, too — you don’t have to be a newspaper journalist to use FOIA. Here’s a reminder from Dan Gillmor in the package I edited on citizen journalism: Freedom of information: It’s for everyone.
The four personas when shooting a portrait
I loved this wise passage — from the Sunday New York Times Magazine in Behind 'Obama's People' — about the nature of portrait photography, which I've been slowly getting into: In "Camera Lucida: [Reflections on Photography]," his searching reflection on how photographs convey their meaning and emotional power, Roland Barthes suggests that any time a […]
Social media strategies
Welcome to Socialmedia.biz! We’re a team of social marketing experts who have been providing strategic social consulting services to businesses since 2004 — before practically anyone was calling it social media..