This is part three of our three-part Social Media Planning series, broken down into the following phases: Social media analysis Social media strategy Social media plan (below) In parts 1 and 2 we’ve looked at how to create a social media analysis and strategy. Now it’s time for four beefy steps for completing a social […]
Learning
The benefits of structuring your data using microformats
Google’s Rich Snippet Testing Tool Last week we discussed how the Semantic Web relies upon markup languages that tag Web content, making it easier for machines to interpret. This can be accomplished in a number of ways, including tagging content as structured data or linked data. Today we’ll take a look at marking up your […]
Web 3.0 demystified: An explanation in pictures
Socialmedia.biz contributor Deltina Hay now has a featured column on Technorati called You’ll Be Back: Search Optimization & Survival. The column focuses on search optimization as it applies to the entire Web: search engines, social search, mobile search, the semantic Web, etc. You can read the articles right here on Socialmedia.biz every week. In this […]
2 plans to integrate your Social Web presence
Keeping your Social Web accounts up to date can seem overwhelming, but there are ways to make the process more painless. This presentation on Slideshare outlines two sample integration plans you can implement to help streamline your Social Web presence.
Let’s say that you have a blog as well as accounts on Facebook, LinkedIn, Twitter, Flickr and YouTube.
5 ways to increase the reach of your blog or RSS feed
You may be losing out on opportunities to improve the reach of your RSS feed or blog. These optimization tips can help: • Burn your feed to Feedburner.com. Take advantage of the optimization and analytics features they offer. • Offer alternate ways for readers to subscribe to your feed. Use FeedBurner tools like email subscriptions […]