Wondering why you should get involved with another social networking site? If you want to improve reach, cross post to Google Plus in addition to Facebook and Twitter and add some oomph to your SEO.
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Inbound marketing the way nature intended
When it comes to inbound marketing, honesty and transparency reign supreme. When it comes to blogger outreach, Socialmedia.biz’s Chris Abraham advises, ‘be honest and everything else will follow. No tricks. No sleight-of-hand. Just honest, reaching out with relevant material.’
Real bloggers and real blogs always trump Robot Armies
Blogger outreach isn’t a one-time, campaign-oriented approach. Rather, it’s a relationship that lasts for years between you and each blogger. Find out why real bloggers — and real blogs — always trump the robot armies that roam the internet.
How not to treat bloggers and how not to pitch blogs
In the five years that we’ve been reaching out to bloggers, we’ve learned just as much about how not to pitch as we’ve learned about the right ways. Avoid the lion’s share of pitching mistakes by being genuine and present in your outreach.
Twitter success demands both top influencers and everyone else
Many people are keeping their circles of influencers small, believing it is better to invest limited time and resources on the most influential. Find out why a wider and more open-minded audience has more positive effects than we can realize.