Google Adsense rewards quickest page loads which is why it pays to optimize and make your site more responsive. Chris Abraham talks about page load times, and why he thinks it’s an important variable in the algorithm that Google deploys when indexing and ranking resource sites.
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The big secret to getting people to read your blog
Long blog post short: please be as descriptive as possible when titling your blog posts. In today’s decontextualized world of walls, feeds, RSS, e-mail, diggs, reddits, Stumbles, tweets, and retweets, you need to attract your potential reader based only on the appeal of your title and nothing else, especially if you’re new to blogging and […]
How to analyze social traffic in Google Analytics
If you use Google Analytics, you’ve undoubtedly seen a report like the one above. The problem is, there’s no breakdown of “social media” in this view of traffic sources, and with the dramatic rise of social media marketing, marketers need an easy way to segment and “see” this traffic separately from the rest of their referrers. We know it’s mixed in with “referring sites” and “direct traffic” but luckily, there’s a way to extract that data in just a few simple steps.
The synergy between social media and search
‘The more retweets a link receives, the better it performs in search results’ I am very grateful to Cyrus Shepard of SEOmoz for doing the work that explains a little better how social media, online social networks, and the real-time Web heavily influence the results that Google proffers when we search in the form of […]
How to become a super-node in the attention era
Every search you make on Google returns results that are weighted heavily to favor people in your social networks. Getting people to like your brand on Facebook or follow your brand on Twitter has become an essential secret weapon for search engine ranking.