Post by Daniel Kushner Founder, Oktopost The rise of social media over the past decade has forever changed the way businesses go about capturing, pursuing and closing leads. Nowadays, B2B purchasing only takes place once prospects have begun to truly trust a vendor that they’re looking into, as relationships are now formed far earlier in […]
Social media marketing
Best practices for nurturing B2B leads captured via social media
Post by Daniel Kushner Founder, Oktopost Thanks to the reality of social media’s astounding adoption rates, B2B marketers are finally moving away from the debate as to the value of their activity on the main networks. With so much of the world now spending significant amounts of time on Facebook, Twitter, LinkedIn, Instagram and the […]
5 tools to build your social media empire
A rundown of top tools to use in your business or marketing efforts, including GetResponse, Toggl, Evernote, Trello and Asana.
One dashboard to rule them all
Collect all of your disparate web apps, services, feeds & APIs into one place Target audience: marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. One of the great white whales for social media marketing is cracking the B2B code. Social media automation is another Moby Dick. Bringing it all together […]
Top 10 social media tools for pro marketers
What social media tools are marketing professionals using successfully to get more from their social media and campaign efforts? Here are 10 top tools to help with your social media marketing campaigns.