Why sharing your content is a smart business move You may have heard about the threat by online publishers to cordon off their sites’ content and put a No Trespassing sign on their lawns to ward off crawls and indexing by the search engine. That chest-thumping strategy is a dead end.* Consider the exact opposite […]
Social media
Paths to the new journalism
Paths to the new journalism View more presentations from JD Lasica. The future of journalism will be more social & entrepreneurial With the business models of traditional news media in free fall, it’s a precarious time for journalism. Earlier this month I did an hourlong video chat with a class of journalism students at the […]
Social media: Increasing access to public meetings
Social media increases accessibility to public meetings from JD Lasica on Vimeo. I‘m at NewComm Forum this week, probably the best gathering of minds around social media, marketing and new media anywhere. (I’ll be speaking Friday about the future of journalism.) It’s also a superlative venue for networking. Last year I met Kathleen Clark of […]
Come to NewComm Forum! Here’s your discount
In 18 days I’ll be at NewComm Forum in San Mateo, Calif., to give a talk on the paths to tomorrow’s journalism. I’m also looking forward to participating in workshops, interactive sessions and discussions around social marketing and social media. NewComm Forum, sponsored by the Society for New Communications Research (I’m a senior fellow), is […]
Social media, tech, marketing events: April
Here’s our roundup of social media, tech and marketing conferences and events scheduled for the month of April. For the full year, see: Calendar of 2010 social media, tech and marketing conferences. Note that we’ve published a roundup of social change conferences and events for April on our sister site, Socialbrite. We’ll publish a list […]