Do you “check in” to shows while you’re watching them? Does that make your TV watching experience social enough for ya? Well, sorry to disappoint, but that thing you’re doing whenever you watch TV and check in to a show is going to have to be called something else, because social TV is quickly evolving to a different type of activity altogether, more fitting of that name.
Social networks
Your followers care about you, but do you care?
In a time of personal need, many of my 47,000 followers on Twitter and my 4,800 friends on Facebook came to my emotional aid. This provides a good reminder as to why social media is not just strategy or tactic, it is also a meaningful culmination of people engaging with each other in sometimes very human and powerful — loving — ways.
Big Data in the visual age
As we all know, there’s a huge amount of data on the internet– the biggest challenge is sorting it all and finding what’s relevant for you. This is such a big challenge that there’s a whole branch of the tech industry, called Big Data, that is dedicated to finding, sorting, and doing something with all this information.
If you’re wondering how big “big data” is, Microsoft’s R&D center in Israel is focusing on finding new ways to use it.
Why Pinterest is changing how we communicate online
If you use images or photos on any of your sites, you’re already on Pinterest, whether you’ve registered on Pinterest or not. So, what are you going to do about it?
If you’re not on Pinterest, you’re already losing control of your visual brand as we speak by virtue of not participating. Pinterest is going to push you to better brand your content and IP in such a way that people know where that content is from without imposing grotesque watermarks, oversize copyright notices, or garish splashes of brand that takes away attention from the message in the image.
You don’t need to outrun the bear in social media
The best thing about social media marketing is that you don’t have to be the most popular, have the most followers, or be the most sophisticated, you just have to do a better job than all your direct competitors. You don’t have to be the fastest, the biggest, or the strongest in order to win […]