Studies show that 69 percent of consumers would choose video over text to learn about a product or service. Here are some tips to enhance your video marketing.
How to convert blog visitors to social media followers
Post by Adi Englander It’s obvious that when you have more social media followers it will automatically result in more blog traffic as more people will reshare your posts and click on the links you share. But Hubspot wanted to confirm this so they conducted a study and found that as sites gain more Twitter […]
Google wants a warm meal every day instead of a fancy Christmas dinner but once-a-year
Why do search professionals scatter like roaches when the kitchen light comes on? Why is everyone acting so sneaky all the time? Why do SEO professionals skulk around dark alleyways, offering their search engine services in furtive, hurried whispers? What’s up with that?
All your best content may now be considered fake news
It’s time for you to really invest in your own personal or professional social platforms. As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s. While we both know you’re not a purveyor of so-called fake-news, if you’re […]
Micro-influencer marketing is the new long tail
I have been doing long-tail blogger outreach since 2006. Ten years later, I am still at it in earnest. Even more, I play so far down the long tail of influence that I can still create micro-influencer marketing campaigns that are earned media campaigns. What this means is that I can go so far down […]