A talk with Intel’s ‘blogfather’ from JD Lasica on Vimeo. Here’s a 6-minute conversation I had with Bryan Rhoads, digital strategist with Intel’s Social Media Center of Excellence, about how Intel approaches social media. Bryan’s influence extends up and down the hallways of the 80,000-employee company, so much so that one of his colleagues calls […]
Is it still pompous to announce, ‘I don’t have a TV’?
We’ve all had this moment. You want to talk to a friend about some great TV program you just saw. Instead of engaging or heeding your recommendation they simply announce, “I don’t have a TV.” We all know where that conversation leads. Either they’re considerate and just let it go. But more often they tell […]
Social media, tech, marketing conferences: February
Following is a roundup of conferences and events scheduled in the social media, technology and marketing sectors for the month of February. For the full year, see: 2010 conferences: Social media, tech, marketing. I’ll start breaking out the monthly listings on the first of the month. Who knew February, of all months, would be so […]
Building a presence from scratch on the Social Web
How a social media campaign helped HP Israel’s PSG Group gain momentum When Blonde 2.0 began to assist HP Israel’s Personal Systems Group with their social media marketing efforts, we found they had no representation in the social media world. A community had not yet been built for the group and their customer base did […]
Outdoor: The only ad platform that survives social media
I was thinking about how my media consumption has changed recently. Much has been written about the subject, and I’ve definitely changed my media consumption over the years. Here’s what has drastically changed: Podcasts, not radio: I am a heavy podcast consumer (see my podcast listening lineup for 2010). I rarely listen to the radio, […]