Post by Jessica Santos Mobile marketers are constantly searching for ways to attract users to their apps — and keep them there. It’s an immense challenge: Apps lose 90 percent of their daily active users within 30 days after installation. On top of that, 23 percent of apps are used only once. So how do […]
Virtual reality events usher in a new era
Here’s a recap of my participation in a virtual reality speaker series put on by High Fidelity, including a discussion of VR, AR and predictions for the future.
Audible’s Whispersync: Magic handoffs from ebook to audio
One of the coolest new features of most new Kindle ebooks is something called Whispersync. Say you’re reading your ebook in bed at night. Because Amazon knows where you left off, you can pick it up exactly where you left off.
5 ways the cloud is changing business
Wondering how the cloud changing business? Take a look at just a few of the roles the cloud is playing in the today’s corporate arena.
‘Biohack’: A social media pioneer turns to fiction
Kevin Smokler and author J.D. Lasica discuss Lasica’s new high-tech thriller “Biohack: A Gender Wars Thriller.”