Here’s how to go about researching, collecting, discovering, and populating online influencer lists.
Promote your book with influencer marketing
Here’s a presentation on how to promote your book (or your client’s book) by engaging online influencers and targeting bloggers not on the A-List.
How to engage bloggers down the long tail
Target audience: Marketing professionals, PR pros, brand managers, SEO specialists, businesses. It’s essential for brands to have access to and a relationship with their current customers and clients as well with their fans, natural allies, their topical neighborhood, and their prospective and future clients. In a post-Internet world, this is best handled online, for efficiency’s […]
An automated solution for blogger outreach research
Want to make outreach marketing more successful? One option is GroupHigh, which offers blogger intelligence software to help you identify influential blogs, automate research, and measure engagement. I am hereby making the jump from humans to robots for all my blogger research. In the last decade I have seen social media marketing and digital PR […]