The power of coupons to convert … and other mobile tips Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. Post by Andrew Lisa Short message service (SMS) marketing is among the most direct and effective forms of marketing ever invented. It requires substantially less budget and technical […]
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Guide to events & conferences in December
While December is a slower paced month than some, the conferences and events continue steadily into the holiday season. Learn about all of the events taking place from Los Angeles to Paris.
The Ultimate Mobile Web Infographic
There’s no doubt that the mobile Web is exploding. There will be 788 million mobile-only Internet users by 2015, driving $20.6 billion in mobile ad revenue and $119 billion in merchandise spent by mobile shoppers by 2015. Check out our infographic to understand the reach of mobile.
4 reasons you need a mobile website
How does your website look on a smartphone? Just having a mini version of your existing website is probably not going to cut it. You need a mobile version that addresses the major pain points that your audience is experiencing. Find out why optimizing your site for mobile is key.
How do people use the mobile Web?
Mobile device users don’t typically “surf” the Internet using mobile devices. Their motives tend to be more intentional and action-based. They usually know what it is they are looking for and are more likely to act once they find it.