Using Twitter to engage the community from JD Lasica on Vimeo. Should news organizations be wary of social media? Or embrace it? I’ve been arguing the latter for years, and now there are beginning to be lots of examples of journalists using Twitter and other social media tools in smart ways to engage their local […]
news organizations
Using social media to build an audience
When I speak at conferences these days, I often say, “In a former life, I worked in the news industry.” That’s only partly true — I still cover conferences and events as a working journalist, and Socialmedia.biz is a site for social media news and analysis. But my 11 years at the Sacramento Bee is […]