This is the first of two parts. Also see: • Don’t mess with Texas (or reddit) reddit is the 800 pound Gorilla in the room and has been for years. No one talks about the powerful and direct influence that this quirky, impenetrable, and oddly still-underground this social sharing site is. While people are writing […]
Have you embraced Pinterest for your brand?
Guess jeans turned users’ Pinterest boards into campaign ads. The booming social network reminds us that text can no longer stand on its own If you use images or photos on any of your sites, you’re probably already on Pinterest, whether you’ve registered on Pinterest or not. So, what are you going to do about […]
Take charge of the curation wave with these slick tools
In the last couple of years, the tools available to content curators have really taken off on the Web. Some are worthy of the hype and have partly changed the nature of content curation (Pinterest anyone?), and others have a great user base in the content marketing field but are less known to social media or SEO marketers.
Why Pinterest is changing how we communicate online
If you use images or photos on any of your sites, you’re already on Pinterest, whether you’ve registered on Pinterest or not. So, what are you going to do about it?
If you’re not on Pinterest, you’re already losing control of your visual brand as we speak by virtue of not participating. Pinterest is going to push you to better brand your content and IP in such a way that people know where that content is from without imposing grotesque watermarks, oversize copyright notices, or garish splashes of brand that takes away attention from the message in the image.
Taste everything well before serving up your social media offerings
If you want to succeed in running a kitchen for the homeless in Washington, DC, or have wildly successful social media marketing campaigns, it all comes down to one thing: do you respect and appreciate your guests? Do you cut-corners and just serve slop or do you prepare organic, healthy, and delicious meals with an […]