(CC) photo by Joi Ito Yesterday I wore two hats as a guest and co-host on David Mathison’s Be the Media Radio podcast on BlogTalkRadio along with Wikipedia founder Jimmy Wales. The topic was online communities — how to grow, nurture and sustain them, Here’s our hourlong conversation — Jimmy Wales comes in about 20 […]
Social media
The top 5 reasons brands fear social media
I‘ve been in the social media space now for quite a few years and I meet with at least 5 companies each week who have understood the importance of utilizing social media for their businesses but are still afraid of entering their brands into the new media age. What are they worried about? Here are […]
Building a presence from scratch on the Social Web
How a social media campaign helped HP Israel’s PSG Group gain momentum When Blonde 2.0 began to assist HP Israel’s Personal Systems Group with their social media marketing efforts, we found they had no representation in the social media world. A community had not yet been built for the group and their customer base did […]
Outdoor: The only ad platform that survives social media
I was thinking about how my media consumption has changed recently. Much has been written about the subject, and I’ve definitely changed my media consumption over the years. Here’s what has drastically changed: Podcasts, not radio: I am a heavy podcast consumer (see my podcast listening lineup for 2010). I rarely listen to the radio, […]
ICQ launches all-in-one social network tool
ICQ7 introduces a way to manage social messaging across networks If we look back in history , we will find that much before Facebook, MySpace and YouTube, there was ICQ. For anyone who doesn’t know, ICQ was created in 1996 and is now wholly owned by AOL. Back in the day, ICQ was the pioneer […]