In a world in which everyone seems to be a chicken little speaking of the end of traditional journalism, PR and advertising, there are very few people who are working toward guiding the industry toward success in new new media. Some interesting books about “what’s next” that I am reading are The Chaos Scenario by Bob […]
Social media
BlogHer, the FTC, ethics and conflicts of interest
How BlogHer deals with reviews and conflicts of interest from JD Lasica on Vimeo. I‘ve been struck by the varying reactions to this week’s news that the Federal Trade Commission will now begin to regulate product endorsements not just in advertisements but also on blogs and other forms of social media. (PDF here; the regs […]
Highlights from ONA 2009
How journalists can use social media to build community View more documents from JD Lasica. At first glance, the Online News Association’s annual conference this past weekend looked like a throwback to the early days of Web journalism, with lots of familiar faces from the early days of the esteemed new media group. Jai Singh […]
The Top Five Misconceptions About Social Media
In the years that I’ve been involved in social media, I have heard so many misconceptions and myths about social media that I am certain this article is long overdue. Here is a list of the top five misconceptions regarding social media: Misconception #1: Social media is only right for certain brands Often people ask […]
Survival Guide Chapter 5: Podcasts, vidcasts and Webcasts
Here is part 5 of the series I will post over the next few months based on chapters from my new book, A Survival Guide to Social Media and Web 2.0 Optimization. This book is meant to be a guide to building an optimized foundation in social Web for beginners and advanced users alike. Chapter […]