How to build an online community? That’s up to your community. Your first 10 members will define your 100 will define your 1,000 will define your 1,000,000. So invite your early members carefully.
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Online communities are most authentic
Amanda in Second Life, by Cosmic Kitty “As long as the roots of relationship are not severed, all is well. And all will be well in the community’s garden. There will be growth in the spring!” — Chauncey Gardiner, from Being There Online communities are not virtual. They don’t exist only in the bits and […]
Twitter’s hype is different than Second Life’s
Image via CrunchBase One of my favorite clients, Fabrice Grinda, believes that Twitter is all hype. Call it Twitter Skepticism — the kind of unwarranted hype associated with Second Life. I consider this a fine challenge, so I left a comment — well, I left an entire rant, and didn’t even get into talking about […]
Free social media marketing Webinar
Digital PR executives Sally Falkow and I will co-present a free webinar this Thursday on the subject of digital PR, social media marketing and blogger relations. This event is at 1 pm Eastern/ 10 am Pacific time, and you need to register in advance so please register now! The name of the free digital PR […]
What does a $5 blog post look like?
I recently spent about $100 on 20 500-word blog posts from a company called 99 Cent Articles — about a fiver-a-post. For $46, I received 10 posts on any subject I can imagine. I’ll share these in a series of posts and I’d like you to tell me what you think about the quality of […]