Guest column by J.R. Johnson CEO, Lunch.com Last week I did a simple Google search. I was looking for an old article about “bootstrapping” written by a woman named “Mitra,” so I did a search for “Mitra bootstrapping.” The number one result was from Twitter. It was a page containing a single tweet by Ms. […]
Webinar on social networks and the news
I‘m flying to the venerable Poynter Institute — journalism’s high church — to give an online Webinar titled, Social Networks: Engaging Users With News, part of a 10-week class for newspaper editors being put on by the Knight Digital Media Center. Although the newspaper folks get the Webinar as part of their curriculum, it’s also […]
Free social media marketing Webinar
Digital PR executives Sally Falkow and I will co-present a free webinar this Thursday on the subject of digital PR, social media marketing and blogger relations. This event is at 1 pm Eastern/ 10 am Pacific time, and you need to register in advance so please register now! The name of the free digital PR […]
Twitter revenue from in-email advertising
This is complete speculation so bear with me. Very recently, Twitter changed its email alert messages from pithy text-only notices of new followers or direct messages to branded, graphical emails. Well, Twitter has always been in a conundrum: If they monetize the sparse web interface, they’ll alienate their very touchy early adopters and send people […]
Twitter for business Webinar video and slides
How To Use Twitter Effectively for Business and Advocacy View more presentations from Chris Abraham. Last week I announced a free Twitter Webinar titled, How to use Twitter effectively for business, advocacy and policy and wanted to share both a video recording of the Webinar as well as all of the slides that I presented, […]