Is viral the only economically feasible way to distribute a social game? No, answered a panel of four game developers and publishers at the Social Gaming Summit in San Francisco which should have been called the “Facebook” gaming summit. Every time someone mentioned “social” gaming, someone asked the question, “Are you being social anywhere else?” […]
Zynga
Outdoor: The only ad platform that survives social media
I was thinking about how my media consumption has changed recently. Much has been written about the subject, and I’ve definitely changed my media consumption over the years. Here’s what has drastically changed: Podcasts, not radio: I am a heavy podcast consumer (see my podcast listening lineup for 2010). I rarely listen to the radio, […]