Creating a plan from scratch? These 7 tips will get you going ‘We need a social media strategy.” I hear this all the time. And companies have meetings upon meetings to discuss this. I’ve been a part of many of those meetings and it can be tiring to go through endless internal discussions as to […]
David Spark
Two faces of social media: marketing vs. enterprise 2.0 collaboration
Sure social media is a great tool for marketing, but its communications capabilities make it a great tool for your company’s HR department as well. Here’s some of my coverage from the Enterprise 2.0 Conference in Santa Clara, Calif., in November.
Business hierarchy doesn’t affect online collaboration
Here’s some of my coverage from the ICIS Conference in St. Louis. I was covering the event for Dice and Dice News.
When you’re collaborating online with a virtual team, which relationship dynamic works the best? A rigid internal structure of system roles or human relations?
Warning signs that your company will become the next Enron
When a company is sinking, everyone knows, and everyone gets scared. They look to others for support and start agreeing with each other’s concerns. Look at company email behavior and you’ll see the problem.
How to make your product go viral
Can firms engineer products so they’re more likely to go viral, so there’s contagion and dispersion?