Murphy-Goode Winery becomes the talk of the Twitterverse [youtube]http://www.youtube.com/watch?v=-AqKRvFFH_E[/youtube] I’m not going to lie. It’s hard to work in PR and branding these days. You are bombarded with all sorts of expert information and advice. People are constantly suggesting you try this strategy, platform, or network. Your brand is not only expected to sustain a […]
Joanna Lord
Nudging, poking and insanity, oh my!
OK, folks, the next one of you who pokes or nudges me is going to get smacked. Alright, maybe not smacked, but I will certainly wave my fist in the air in your honor. What is it about these features that irk me so much? Ever since signing up for Facebook and Twitter I have […]
Lunch.com: a beta launch worth buzzing about
C an you feel it? The flutter of excitement. Call me a complete geek but nothing quite compares to a beta launch and the energy that surrounds it. So who is causing the latest buzz? Lunch.com, based in Los Angeles, is a social review site where you can express your opinions and connect with users […]
Social media: bringing sexy back
I just returned from a week of conferences. I started up at SearchFest in Portland, OR (put on by the dominators of search—SEMpdx) and ended in Austin, TX where I partook in both the PubCon and SXSW festivities. Let me just say…I am tired. What is it about us geeky types? Put all of us […]
Jumped on the bandwagon but who should steer?
So you joined the craze. You finally converted to our side and find yourself evangelizing the very networks and applications you once doubted. You go back to your desk, ready to restructure your Q2 goals in hopes of successfully capitalizing on social media. Enter panic. Who should you put in charge of your social media […]