For small businesses trying to attract new customers, you should put processes into place to capture data, analyze patterns, find out where you’re losing sales, and discern what buyers are likely to do next.
Social marketing
How digital marketing is supplanting traditional advertising
The world of advertising has undergone a seismic shift over the past two decades. The arrival of widespread Internet access, high-speed connections and an explosion in smartphone use has seen spending on online advertising go through the roof.
10 rules of branding for your startup or small biz
Tips on the “How to Growth Hack Your Sales” workshop, including 10 rules of branding for your startup or small business.
5 best growth marketing strategies for B2B
B2B marketing’s impressive growth was achieved by companies using development strategies with efficient marketing tactics and future profits analysis.
Advice for startups: Focus on your super-fans
Advice to startup founders: Don’t try to make everyone happy. You want to focus on the 1 percent most engaged users of your product and make them ecstatic.