Think a media crisis is going to be your undoing? Chris Abraham talks about mea culpa marketing and why authenticity is key to bringing things back together.
10 top tools for creating infographics & visualizations
Looking to create some visually stimulating infographics and visualizations? Check out these 10 tools that make visualization creation a bit easier.
Why the client covenant begins early on
You’re used to leading your team to victory, yes? Find out why listening to your client and allowing them to take the lead is critical to upholding a client covenant.
Facebook paid sponsored content meets you only halfway
How well do sponsored posts work? In reality, a sponsored post will only take you halfway. Find out how you can reach broader audiences and get the most bang for your buck.
Startup turns a smartphone into a smart toy
Unveiled at Launch, Ubooly shows power of sensor technology (and hugs) Target audience: Entrepreneurs, technologists, designers, marketing professionals, businesses, toy manufacturers, parents. At last week’s Launch Festival in San Francisco, I spent a few minutes talking with Carly Gloge, the founder and CEO of a new startup called Ubooly. They make cuddly plush toys that […]