Inside the huge banner opportunity created by Facebook Facebook’s development schedule epitomizes the “white water, fast iteration” approach to serving company and customer. Although its mishaps are legendary, it succeeds in consistently fielding a mind-numbing array of features, so it is difficult to keep up and very easy to miss the significance of things. To […]
8 books for your 2011 Summer Reading List
Regular readers know that in between consulting projects at Socialmedia.biz and Socialbrite, I sneak in the occasional book review. My schedule has been more hectic than usual, but this is a good time to slip in some short writeups in advance of summer reading season.
Books still matter — whether in print or on an electronic reader.
Google wants me to put Google +1 buttons on my blogs
I just popped into AdSense, as I do as obsessively as anyone online, and something new popped up: Recommendations Add the +1 button to your pages Adding the +1 button to your pages allows users to recommend your content to friends and contacts on Google search. As a result, you could get more and better […]
B2B social media marketing is essential
Glen Gow wrote an important article over at Achieve Marketing Leadership titled Why waste your money on B2B Social Media? that I am going to excerpt and share here. Like Glen, we at Abraham Harrison get some pushback when we pitch B2B PR agencies as well as corporations that do mostly B2B and channel sales. […]
Happy birthday to Facebook’s Like button
Today a year ago, Facebook introduced its Like button. Such a simple yet genius idea enabling Facebook to learn what every user’s interests are. In one year, more than 2.5 websites have integrated Facebook’s like button on their websites, giving Facebook the ability to not only gather information about its users on its own site […]