A talk with Intel’s ‘blogfather’ from JD Lasica on Vimeo. Here’s a 6-minute conversation I had with Bryan Rhoads, digital strategist with Intel’s Social Media Center of Excellence, about how Intel approaches social media. Bryan’s influence extends up and down the hallways of the 80,000-employee company, so much so that one of his colleagues calls […]
Intel Insiders
Intel Insiders program marks one year
The Intel Insiders program just marked its first anniversary, so it’s worth mentioning a few highlights over the past year. We advise Intel on social media matters. (I wrote about the program at its launch a year ago and posted this disclosure statement.) I’m glad to see Intel taking out an even greater public presence […]
Intel’s chairman on corporate social responsibility
The highlight of this year’s Consumer Electronics Show in Las Vegas for me was the sitdown that the Intel Insiders had with Intel chairman and former CEO Craig Barrett. (Disclosure: I’m a member of the Intel Insiders.) At CES the next day, Barrett gave a keynote in which he announced a wide-ranging new initiative by […]
Intel Insiders: Social media, bunny suits and the global enterprise
Spent the day Tuesday at Intel’s headquarters in Santa Clara, Calif., for the debut of a new social media advisory group called — a bit too self-importantly — the Intel Insiders. We’re not really insiders, just a bunch of bloggers who somehow got past the front guard. Those taking part: Cathy Brooks, Frank Gruber, Brian […]