In the Internet age, it’s no longer enough to be the best looking or most interesting, you really must be the most brave. Confidence wins the day when you’re promoting a brand.
search engine optimization
Burnish your brand’s reputation, don’t ‘manage’ it
Reputation management is not about dressing up mistakes. Here’s how to burnish your brand’s reputation rather than manage it.
7 strategies for succeeding in the new Google Search
Showing up high in Google search results requires a new content and marketing strategy. Here are 7 strategies for succeeding in the new Google Search: Be newsworthy, interesting, social, better, funny, compelling and committed.
WordPress SEO plugins to boost your search results
One of the main tools for marketing to the right people is search engine optimization (SEO). We offer short reviews of the 3 top WordPress SEO plugins: Yoast SEO, All in One SEO and W3 Total Cache.
Don’t overlook LinkedIn in building your new business
Is LinkedIn taking a backseat to Facebook and Twitter? Find out why using LinkedIn is important for your business, plus check out 9 ways to leverage this social network.