Photo of a bald eagle I took on Friday while kayaking (copyright 2011 by JD Lasica) The most sublime media conference that you’ve never heard of takes place every spring in Hollyhock, a tiny town on the remote island of Cortes in British Columbia. Just getting to the place is a bit of an adventure. […]
Social media marketing conference returns to SF
Socialmedia.biz readers get 20% discount on conference fee Guest post by Carla Schlemminger Just as the social media monitoring space starts to mature, the Social Media Marketing & Monitoring Conference returns to San Francisco this Monday. What: With the goal of arming marketers with the insights and information they need to dramatically enhance their […]
‘Filter Bubble’: The consequences of being isolated in a Web of one
At the Personal Democracy Forum last year, Eli Pariser, former executive director of MoveOn.org and its current board president, gave one of the most memorable talks during the conference by raising a warning that almost no one else has done.
Eli’s book, “The Filter Bubble: What the Internet Is Hiding From You,” is being released today. Buy the book on Amazon.com, Barnes & Noble or Indiebound.Personalization is an interesting topic, one that I’ve written about for years (see below).
KISS rock stars to participate in world’s most global online chat
Gene Simmons and Paul Stanley of KISS will be on hand. Ortsbo real-time chat translation tool to be featured this Friday I‘m pretty psyched. Next week I’m headed down to LA to report on a live event starring KISS’s Gene Simmons and Paul Stanley, who will be participating in an online chat using Ortsbo […]
Simple language isn’t for bird brains
Write simply, not simplistically, in your messaging and outreach Universally, the biggest gasp I get when I meet people new to marketing, PR, or advertising is that most ad copy is restricted to a 6th grade reading level. I am going to use this blog post to reassure everyone that writing simply should mean writing […]



