Last week, I brought The Facebook Era book by Clara Shih to the gym. The publisher had sent me the book eons ago but it wasn’t until last week that I finally had some time to read it. I finished it up in just a couple hours of reading on machines at the gym. It […]
Business
All about metrics and Web analytics
During the Traveling Geeks trip to the UK I had the good fortune of having a Flip Ultra HD recorder in my pocket when I bumped into Jim Sterne. Jim runs the Emetrics Marketing Optimization Summit and is also chairman of the Web Analytics Association. Our interview took place on the third story of the […]
Marc Andresseen on 17 layers of management
At the Fortune Brainstorm:Tech conference in Pasadena, Calif., on July 22, 2009, one of the lighter moments came when Internet pioneer Marc Andreessen spoke on stage about “one of the defining experiences of my career” when he spent 9 months as an intern at IBM in 1990-91 when it had 400,000 employees. He used a […]
Intel Insiders program marks one year
The Intel Insiders program just marked its first anniversary, so it’s worth mentioning a few highlights over the past year. We advise Intel on social media matters. (I wrote about the program at its launch a year ago and posted this disclosure statement.) I’m glad to see Intel taking out an even greater public presence […]
Corporate social media workshop in LA June 24
Corporate social media workshop helps managers of enterprise social network and media projects. The workshop will introduce case studies, and highlights a blueprint for planning, implementing and measuring social networking pilots.