The Where 2.0 conference, arguably the best annual gathering of thought leaders in the mobile space, took place yesterday in Santa Clara, Calif. Insiders brought us up to speed on where the whole mobile revolution is taking us. Check out these pictures and highlights from the conference.
Archives for April 2011
Happy birthday to Facebook’s Like button
Today a year ago, Facebook introduced its Like button. Such a simple yet genius idea enabling Facebook to learn what every user’s interests are. In one year, more than 2.5 websites have integrated Facebook’s like button on their websites, giving Facebook the ability to not only gather information about its users on its own site […]
The danger of buying Facebook fans
A word of warning to brands looking to expand their Facebook footprint: There are no shortcuts Editor’s note: A lot of social media marketers discuss how to create a Facebook presence or manage walls and Pages. But few go into details about strategic use of advertising on Facebook. In this series, industry expert Dennis […]
5 things you can do to spice up your Facebook Page
In today’s age, it’s not enough for a brand to just have a Facebook business page. A brand needs to nurture its Facebook community and keep it excited and alive. A Facebook community needs to feel loved. Here are 5 ways to keep your community excited, happy and growing: 1) Run a creative contest. Think […]
How to run an effective Facebook campaign for $5
How to take advantage of microtargeting on Facebook — at a crazy cheap price Editor’s note: Dennis Yu and his BlitzLocal team helped retool and optimize the Socialmedia.biz website two years ago. We met up again with Dennis at last month’s Web 2.0 Expo, where he gave a preview of this Facebook microtargeting strategy. Today […]