There are plenty of tools and apps out there designed to make running, updating, and promoting your Facebook page easier and more effective. We’ve put together a rundown of 10 Facebook tools that help you make the most of your social media marketing.
Archives for October 2013
Buttress your brand with content creation & community
To get discovered in search, be true to yourself, not to SEO tricks Target audience: Marketing professionals, PR professionals, businesses, brand strategists, educators, journalists, general public. You can’t control your brand perception. You can’t force your will or your perception of yourself onto Google no matter how big your advertising budget — sorry. And, now, […]
How social media has changed TV advertising
Watching television isn’t simply a matter of watching television anymore, and advertisers are taking note. People used to interact with TV through water cooler conversations about football games and plot twists, but the market has become increasingly segmented, and advertisers are now aiming to engage consumers through their viewing patterns — and social media habits.
5 reasons mobile search should be a priority for your business
Smartphones are changing the way many of us live and interact with people and businesses. In light of this, mobile search marketing has become an important way to reap the rewards from this phenomenon and direct traffic toward your content. Here are five reasons why mobile search marketing should be a priority for your business.
When selling social media, brand like a Realtor
Realtors were the world’s first social media marketers, well before the Internet existed. So social marketers would do well in taking away some learnings from real estate agents and applying it to your own field.