Here are 7 tips for creating a social media strategy with fresh, relevant, authentic content for your company blog, microsite or other blog in your sector.
social media strategy
When you put lots of energy, time, and passion — but no plan — into your social media marketing and PR campaigns, you’re a forager. While there’s nothing wrong with that, it doesn’t scale or contribute to a business’s bottom line.
Your company needs a social media strategy, but you may not have time to maintain all of your outlets regularly. Find out how a hybrid approach with a partially outsourced system may be right up your alley.
Most social media strategists agree that there is no one, established framework to measure social media success. However, there are tactics you can adjust and apply to any social media strategy to help create a framework that works for you.
This article can help you develop an individualized, social media measuring framework. Follow these four steps:
This is the second part of our three-part Social Media Planning series, broken down into the following phases: Part 1: Social media analysis Part 2: Social media strategy (below) Part 3: Social media plan On Tuesday I introduced this short series on how to create a social media analysis, strategy and plan, defining how those […]